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Company News
OpenDNA becomes RooLife while partnering with new daigou e-commerce platform WMall
Digital marketing and e-commerce marketing company OpenDNA (ASX: OPN) has ratified a re-branding of its operations to become RooLife Group. The update will mean the company’s ASX code will change to ASX: RLG in the coming days while its online operations move to www.roolifegroup.com.au as its new domain. The change was approved at the company’s […]
OpenDNA completes acquisition of China-focussed digital marketing and e-commerce company QBID
Artificial intelligence (AI) and e-commerce marketing company OpenDNA (ASX: OPN) has taken a definitive step into the Chinese market with the announced acquisition of Chinese digital marketing company Quality Brands International Direct (QBID). To carry out the deal, OpenDNA will pay $50,000 in cash and issue $492,000 in new shares at $0.038 per share (a slight […]
OpenDNA to drive digital marketing for Australia’s National Breast Cancer Foundation
Artificial intelligence (AI) and e-commerce marketing company OpenDNA (ASX: OPN) has landed a deal to drive brand awareness for Australia’s National Breast Cancer Foundation (NBCF). CHOOSE Digital is being engaged to increase and drive brand awareness and perception, community engagement for the breast cancer research body. Its appointment is based on the company’s strong digital […]
OpenDNA’s RooLife strikes AI-powered deal with Perth Airport to court Chinese tourists
Australia’s fourth busiest airport has partnered with artificial intelligence (AI) and e-Commerce marketing company OpenDNA (ASX: OPN) in a bid to sell a variety of retail products to Chinese travellers in Australia and China. Perth Airport has been dubbed as the “western hub to Australia” that welcomes in excess of 14 million passengers every year. […]
OpenDNA posts strong growth in cash receipts for third consecutive quarter
Artificial intelligence (AI) and e-commerce marketer OpenDNA (ASX: OPN) has more than quadrupled its customer cash receipts for the third quarter in a row as it pushes on with expansion plans in Australia and China. Utilising AI and machine learning technology, the digital analytics company provides real-time, targeted marketing to help businesses better promote products […]
OpenDNA teams up with Better Nature to drive online sales into China
Artificial intelligence and e-commerce marketer OpenDNA (ASX: OPN) has entered into an agreement with health and wellness company Better Nature to lead its entry into the growing Chinese market. Under a binding agreement, the Perth-headquartered company expects to generate revenue from the provision of market entry services and digital marketing. OpenDNA will also receive commission […]
OpenDNA and Sightseeing Pass Australia team up to market ‘digital disruptor’ offering for Chinese tourists
Artificial Intelligence and e-commerce marketing company OpenDNA (ASX: OPN) has inked an agreement with Sightseeing Pass Australia to market and sell Australian tourism packages to Chinese travellers. Under the two-year deal, OpenDNA’s RooLife e-commerce platform will market to and profile prospective travellers while also suggesting appropriate travel plans to Chinese visitors seeking holiday packages in […]
OpenDNA strengthens online marketing capabilities with Blackglass acquisition
Artificial intelligence and e-commerce marketing company OpenDNA (ASX: OPN) has moved to expand its digital marketing capabilities after signing an agreement to acquire Blackglass from IncentiaPay (ASX: INP). Under the agreement, OpenDNA will acquire all the issued shares in Sydney-based Blackglass, a wholly owned subsidiary of IncentiaPay. OpenDNA will pay $300,000 for the acquisition of […]
OpenDNA signs distribution deal to roll out AI platform in China
Artificial intelligence (AI) and e-commerce marketing company OpenDNA (ASX: OPN) has inked a deal with Chinese high-tech agency Qingdao Edge Technology Company (QEdge), which will see its AI platform rolled out in the world’s largest online market. Under the agreement, QEdge will market and sell OpenDNA’s AI and machine learning technology on a non-exclusive basis […]
OpenDNA extends payment processing capability to Chinese in Australia via Novatti partnership
OpenDNA (ASX: OPN) will extend its payment processing capability to Chinese tourists, travellers, students and residents in Australia after announcing it will integrate Novatti Group’s (ASX: NOV) China Payments platform with its RooLife portal. Under the agreement, Novatti’s platform will be integrated into OpenDNA’s RooLife portal, which will enable Chinese consumers to purchase products and […]
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