Healthcare technology company Global Health (ASX: GLH) has decided to flex its muscles by collaborating with a dedicated sporting platform to provide its Lifecard medical records solution to thousands of amateur and elite athletes.
Earlier today, the company announced a partnership with Jobs4Sport, a platform built for sporting teams looking to recruit rugby players and coaches, although the collaborative duo is already looking further afield to other sports.
Global Health intends to integrate its proprietary Lifecard system with Jobs4Sport’s existing platform thereby enabling all athletes signed up with Jobs4Sport to have their own digital medical record accessible to them as they travel between different countries whilst playing for, or coaching, various teams.
Rugby players are often sent on short spells to multiple different teams across several continents within the space of a few years as their careers begin to develop. This helter-skelter rotation system often creates an information gap regarding players medical condition and can become problematic for both clubs and players.
Global Health says its Lifecard system gives athletes easy access to their medical record which helps to maintain excellent fitness and health while travelling and playing.
Jobs4Sport enables emerging players including the world’s most promising talent from the youth ranks to find employment via clubs. It launched its first portal targeting Rugby Union players and clubs last year.
“This is what amateur rugby and amateur sport really needs in Australia and around the world,” said Chris Roche, former Australian rugby international. Mr Roche was judged to be one of “History’s 10 most underrated Wallabies” by Roar magazine in 2012.
“For many years players have been attracted to a club on the promise of a job, now through Jobs4Rugby you can secure the job for the player before they leave their hometown with the added benefit of their personal digital medical record travelling with them,” said Mr Roche.
According to Jobs4Sport chairman Raymond Donato, the surge in adoption rates in rugby hotspots like South Africa indicates its platform and concept idea is working well.
“We have recently launched Jobs4Rugby in South Africa, where 2,500 players and coaches are now linked to the site,” said Mr Donato. He added that he expects subscriptions to grow “as high as 200,000 people worldwide within 24 months.”
Given the strong adoption rates experienced by Jobs4Rugby, both Global Health and Jobs4Rugby are already looking further afield to other sports that could benefit from providing elite athletes with detailed medical records across multiple territories.
The two companies are expecting a further seven team sports to be brought into the fold over the 2 years with players in larger team sports markets of cricket, football, netball, basketball, AFL, rugby league and hockey, also in line to benefit from the technology.
“Jobs4Rugby is a great launching pad that will enable us to assess and refine the Lifecard offering in the major rugby playing nations across five continents. For amateur athletes, regardless of the sport, having your health record for emergencies or just for monitoring your key health performance indicators is a massive step forward,” said Mr Mathew Cherian, CEO of Global Health.