eSports media and software company Esports Mogul (ASX: ESH) has boosted its operational capabilities after appointing Jamie Skella as chief strategy and commercial officer.
In a statement to shareholders today, the company said Mr Skella would lead business operations, strategy and oversee technology under the newly created role.
This will encompass go-to-market and commercialisation opportunities – as well as spearheading software and technology development.
Mr Skella brings to the company extensive and proven experience in building software, as both an entrepreneur and technologist.
Esports Mogul said he was well-versed in the business arms of strategy, product, and operations having held senior management roles at Tatts Group and the Australian Football League. In addition, Mr Skella has been an advisor and founder of multiple technology businesses.
In another string to his bow, the serial technologist, who has a strong background in blockchain, won the World Economic Forum Technology Pioneer award last year – joining the likes of Google and Spotify.
Poised for future growth
With more than 20 years’ experience across multiple facets of eSports, the company is set to benefit from Mr Skella’s strategic affiliations and deep industry knowledge.
Esports Mogul said his appointment ensured it was well-placed to build upon the significant momentum achieved to date, while positioning the company to maximise future growth.
“The alignment between Mogul’s business and Jamie’s breadth of experience in eSports, digital product, and early stage business, couldn’t be a more perfect fit,” company managing director Gernot Abl said.
“Regarded as one of the country’s brightest minds in product, his arrival is one that will deliver incredible value to all corners of the operation and help realise our enormous potential.”
As a passionate esports advocate and having previously played for Australia’s best Counter-Strike team, Mr Skella has operated national eSports events and counts himself a shareholder in Australia’s first dedicated eSports bar based in Melbourne.
The appointment comes as the company continues to accelerate user acquisition, with the number of registered users engaging Esports Mogul’s services currently at an all-time high of over 1.5 million.
Its growing user base coincides with a recent growth in cross-platform games, with the emerging eSports-focused company considering the last three months of 2018 the “busiest” since its inception.
News of the appointment helped lift Esports Mogul’s shares 13.3% to $0.017 in late morning trade.